MAFFRA has acknowledged some of the community's quiet achievers in its annual Australia Day ceremony in Victoria Park on Thursday.
Cr Malcolm Hole presented 16-year-old Cody Dyce, from Tinamba, with the Young Achiever award for his achievements in motocross racing, Maffra Business and Tourism Association for ensuring Maffra is a vibrant and attractive business centre, and Dean and Cindy Rowley for annually brightening Maffra with a Christmas light display, raising money for mental health charity beyondblue.
Cody, who wasn't present at the ceremony because of commitments racing in New Zealand, has been riding motorbikes since the age of two.
He has twice won the junior Australia title, is ranked third in Australia and eighth in the world.
A member of the Yamaha Junior Racing Team, he recently raced in the World Junior Motocross event in Russia, where his team won the junior world title.
As Cody moves into the under 19 age group, his commitments to mentor younger riders who hope to follow in his tracks have rendered him an outstanding role model in the community.
Kevin Read accepted the Quiet Achiever Group award on behalf of Maffra Business and Tourism Association, which was recognised for its work promoting Maffra.
The association undertakes shop locally promotions, encourages new businesses to fill empty shops and promotes tourism.
Reintroducing the 'Maffra Money' initiative, aims to keep money in the town through the voucher program, support local business and grow the local economy.
Highlights for the association last year included two highly successful 'Christmas in Maffra' events, where Johnson St came alive with entertainment, market and food stalls.
Dean and Cindy Rowley, along with children Jessica and Blake, have brightened the streets of Maffra for a decade, with their annual extravagant Christmas light display.
Family members have decorated their home, garden, shed, property entrance and driveway with numerous Christmas decorations, covering about six hectares and providing great enjoyment to hundreds of people each year.
In the four weeks before Christmas, 40 cars each weeknight and up to 100 during weekends visited the display, with 260 cars stopping by the property last Christmas Eve.
The Rowleys install and open the display at their own cost and charge no entry fee, but encourage visitors to give money to beyondblue.
In 2015, those donations totalled $6000, and during Christmas 2016, the Rowleys received $7500 for beyondblue, making them worthy recipients of Maffra's Quiet Achiever of the Year Award.
The ceremony wrapped up with a whip cracking display from Julia Retti and Kade Mahoney, who recently finished first and second respectively in their age groups at the Mountain Cattleman's Association of Victoria event at Buchan, as well as a rousing rendition of Waltzing Matilda, presented by Maffra Municipal Band.