New shopper e-voucher launch

SALE Business and Tourism Association used its Christmas carnival celebration to launch its new e-voucher system, the first of its kind in regional Victoria.

While similar systems have been deployed in throughout retail stores nationally, it will be the first time it has been used for a specific regional location, with the website and technology to go live tomorrow.

The state government invested $26,400 in the $36,200 project, which will modernise the association’s Shop in Sale scheme and enable voucher purchases to be made online.

The association has contributed $5000 to the project, with $1000 from Wellington Shire Council and $3800 of in-kind support.

Association president Mandy Garrard said it was an exciting development in online shopping.

“The Shop in Sale e-voucher will greatly assist in keeping shoppers and shopping in Sale,” she said.

“The Shop in Sale e-voucher replaces the old and tired paper vouchers you used to know.”

Buyers can visit the Shop in Sale website, at any time and click on the voucher of their choice.

The amount is charged to the buyer’s credit card, PayPal account or paid via Bpay.

The money is then paid into a specific Shop in Sale bank account, where it is held until redemption.

Businesses scan the e-voucher using their smart phones, which will send them to a mobile Shop in Sale merchant site, where the voucher is redeemed to the business.

Ms Garrard said all vouchers redeemed at a business were credited directly to the businesses’ nominated bank accounts on the last working day of each month.

“Shop in Sale e-vouchers can be used for any occasion, but the real beauty of the Shop in Sale e-voucher is that the person receiving the voucher can spend it at any participating SBTA member, providing the recipient with flexibility and choice,” she said.

“This ensures that money in Sale stays in Sale, and that ultimately, Sale grows and prospers in the future.

“Money spent in Sale benefits all of us who live here.

“Spending locally helps to secure jobs, which in turn contributes to the overall economic health and livability of our city.”

Deputy premier and Gippsland South MLA Peter Ryan said the grant would be used in part to fund the training of retailers on the use of a smart phone app which supports the new system.

He said the project would leverage Facebook, television, radio and press to promote and market the system and produce point-of-sale printed material.

“Once the system gets off the ground it will be financially self-sustaining,” he said.

“Sale Business and Tourism Association members believe this technology will enable a more speedy, consumer friendly and efficient system.

“They are strongly committed to promoting the new e-voucher system and significantly increasing voucher sales to more than $50,000 over the next two years, which is great news for the local economy.”