Regional Heroes to donate $1000 to Sale Fire Brigade

Dan Murphy's Sale team members, including Store Manager Brett Schoenmaekers (left), have nominated Sale Fire Brigade (Captain Phil Bloink is pictured) to receive a $1000 donation. Photo: Contributed

DAN Murphy’s has announced its inaugural ‘Regional Heroes’ program, which will see local stores donate $1000 to local charity groups.

The initiative is designed to support and invest in local charities that provide much-needed services in regional areas.

The charity groups provide assistance to vital causes across health, education, disability services, sporting groups and community services to help improve greater access for those living in regional Australia. Each recipient has been selected by team members at local Dan Murphy’s stores, who recognise the valuable contribution these charity groups make to areas where they live and work.

Among the areas identified for support in Victoria are Sale, Warrnambool and Mildura. Other towns in Western Australia, New South Wales and Queensland are recipients.

Sale Dan Murphy’s Store Manager, Brett Schoenmaekers said he was thrilled to be able to help those in need.

“Team Sale have donated to our choice of local heroes – that being the Sale Fire Brigade,” he said.

“We, as a team, came to the decision for this organisation for the hard work they put in to keeping our community safe not only through the fire season but all year round.”

Dan Murphy’s Managing Director, Agi Pfeiffer-Smith said the initiative was a fantastic way to give back to the community.

“This has been a wonderful way for our team members who live and work in their local communities to connect even more with the people around them,” she said.

“This is a true grassroots campaign where team members themselves have nominated charities of their choice to be worthy recipients of these donations.

“This is just another way we can support local groups doing wonderful things for people in their communities.”