Gippsland Water is encouraging the community to stay hydrated with tap water instead of sugary drinks or bottled water with its new educational campaign.

‘Drink Gippy Tap’ will be launched at the Sale show this week, promoting tap water as the drink of choice for its health, environmental and financial benefits.

Reusable drink bottles will be up for grabs for those who participate in educational games, and decorative stickers depicting the rivers, reservoirs, and aquifers managed by the organisation will also be handed out.

Gippsland Water Managing Director Sarah Cumming said the campaign was developed in response to community feedback received during the development of its 2023-28 price submission to the Essential Services Commission.

“Tap water is the best way to stay hydrated,” Ms Cumming said.

“It’s better for the environment and cheaper than single-use plastic water bottles.

“By carrying a reusable drink bottle and filling it up with tap water, you can help reduce the amount of plastic going to landfill and save the resources that go into manufacturing plastic.

“Our tap water is some of the best in the world. It comes to your taps from local rivers, streams, aquifers and reservoirs after travelling through our treatment plants.

“We even have free water fountains throughout our service area to make it easy for the community to refill their water bottles out and about.

“Stop by the Sale Show this weekend to talk to some of our people about how drink tap water can benefit you.”

In the last 10 years, Gippsland Water has donated more than 50 public drinking fountains across its service area.

To find out more about Drink Gippy Tap visit: gippswater.com.au/tap